Upskilling: How to be a great freelancer with Alison Grade, author The Freelance Bible

Throughout April WFTV will be hosting a special event series on upskilling, with talks, workshops and 1-2-1 clinics designed to develop your skillset. From focused insights on different fields and roles in the industry to how you can best collaborate with others and, get the most out of your project, there’s something for everyone whichever stage of your career you’re at.

Choosing a career as a freelancer can create working life that suits you both creatively and financially. In this session Alison Grade, Author of The Freelance Bible will be sharing her expertise on being a freelancer not only being great at working ‘in’ the work you do – but being great at working ‘on’ your freelancing. She will speak about personal branding, how to grow your network and better position yourself within your market and charge your clients to build a sustainable business. You’ll learn why freelancing is like dating and how you can use this knowledge to be strategic when winning new clients.

This session will teach you how to build your successful freelance psyche by maintaining a balance of:

• Skills – what skills and mindset does a freelancer need?
• Finances – what do I really need to live on? How do I value myself?
• Desires – how do I find and date clients to win business?

Alison Grade describes her key skill as transforming creative ideas into a business reality. She accomplishes this with the films she produces, the creative entrepreneurs she mentors, SMEs and freelancers she advises and in her Penguin published book, The Freelance Bible. Alison has an unique skillset in that she has formal academic training (INSEAD MBA); has worked at senior level in many media companies; is an entrepreneur who has established several businesses and is a Nesta accredited Creative Enterprise trainer and mentor.

T @alisongrade  F freelancebible I @freelancebible  LI @alisongrade

Event Schedule:

17:55: Please join the meeting waiting room

18:00: Alison to lead presentation and discussion

18:45: Attendee Q&A opens

19:00: Finish

How will the online event work?

This event will be live streamed via Zoom.us. Viewing details will be sent via your confirmation email.

This is an interactive session and will be taking place as a Zoom meeting. Attendees should access the event using a device with audio and video functions to participate.

This event is for existing WFTV members only.

If you are not a member and would like to join, membership costs just £100 + VAT/yr, please click here or email admin@wftv.org.uk

At WFTV we’re really keen to ensure that all our events are accessible for everyone. So if you have any particular access needs, please can you let us know before an event and we will do our best to accommodate you. We would be grateful if you can give us as much notice as possible – please contact admin@wftv.org.uk